Paste your B2B deal scenario. Our AI applies 20+ years of negotiation expertise to give you a battle-ready strategy — power dynamics, tactics, anchoring, red flags, and more.
Paste your negotiation scenario — supplier contract, customer deal, partnership terms, whatever you're negotiating.
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Receive a full negotiation playbook: power assessment, counterpart needs, tactics, anchors, and red flags — ready in seconds.
Sample Output Preview
You're a $50M supplier negotiating with a $2B retailer. Structurally, they hold the power — but their Q4 launch window creates real situational leverage for you. Slight Edge to Counterpart, but that timeline is your weapon...
Business need: on-shelf by Oct 15. Personal need: the buyer needs this to look like her win — she championed your product to her VP. Don't take that from her; use it...
You should anchor first. Open at $18.50/unit — 22% above your target. Frame it as a "partnership investment tier" that includes the extended warranty, not just price...
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Every analysis is powered by the same framework Ken has used to negotiate $3B+ in deals.
We negotiate with people, not businesses
People have business and personal/emotional needs
Negotiation is an exchange of value, not win/lose
The side with the most information gets the most value
Seek max information while revealing only what gets your needs met
Pay per deal, or go unlimited with a monthly subscription.
One complete negotiation analysis
Unlimited analyses every month
What kind of deals can I analyze?
Any B2B negotiation — supplier contracts, customer deals, partnership agreements, licensing, real estate, M&A. The framework works across industries and deal sizes.
How specific is the analysis?
Very specific. The more detail you provide about your scenario, the more tailored the output. You'll get actual anchor numbers, specific example phrases, and tactics matched to your situation — not generic advice.
Who is Ken Trent?
Ken Trent is a B2B negotiations consultant with 20+ years of experience, $3B+ in deals negotiated, and $100M+ in profits added for his clients. He specializes in large CPG supplier contracts with major retailers.
Is my deal scenario confidential?
Yes. Your scenario is sent directly to the AI for analysis and not stored or shared. We take data privacy seriously.
Can I cancel my subscription?
Yes, anytime. No lock-in. Cancel through Stripe and you retain access until the end of your billing period.
Don't negotiate without knowing your leverage, their needs, and your first move.
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